That newpapers are in trouble is not news. However understanding how they managed to slide into bankruptcy is a little more complicated. Jeff Jarvis has an excellent summary.
The Newspaper Association of America is meeting in San Diego this week and they’re preaching up at their own choir loft with angry, self-righteous fire and brimstone about their plight. Today, Google CEO Eric Schmidt will address them, but he’ll be polite because that’s the way he is and because there’ll be a few hundred aging but armed publishers with blunderbusses aimed at his heart. They need to hear a new message, a blunt message from the outside. Here’s the speech I think they should hear:
You blew it.